the pepsi AM was a drink which was purposed to be able to drink in the morning for breakfast, It was also targeted for people that like pepsi but cant drink it all the time because of the health effects. The drink could be made for people that go to work
The brand had competitors over all different types of drinks, this can vary from brands that make flat drinks to other brands that make fizzy drinks such as coke and and DR pepper Snapple, this is because they are high caffeine drinks which all sell large quantities of their drinks worldwide.